Brief:

Packaging for Tea Cargo’s own Matcha tea, two packs required. One for the premium matcha from Japan and one for the basic matcha from China.

Insight:

While the matcha product will look the same each one must be supported by some kind of signature to indicate the country of origin.

Idea:

Use native plants as a signature on the packaging for each country. Bamboo for China and cherry blossom for Japan.

PACKAGING: 30g pouches.